ISV (Independent Software Vendor)
Partners
Today’s Channel Partner Eco-system is dynamic. As ISV there are a lot of possibilities to enter the market.
So, where is the best place to start? Which channel partner fits your business model? How much efforts do you have to put in order to find the right partner for your solution?
We know how important it is for ISV to find a suitable channel partner for their solution.
That’s why we have made it our mission to help (online) software ISVs build effective and valuable channel partnerships.
Every ISV business is different, and for this reason, we support you with the Go-to-market strategy as well as end-to-end business processes with marketing, sales, and software delivery. Our customer-centric partnership model delivers great results for companies.
Ultimately, our focus is on helping you build a successful ISV.
We surve as the best services planner
We offer the following services modules:
As vendor you know everything about the technical part of your solution, but sometimes you need a sound-board or help in making a tailormade strategy in entering the (right) market.
Let us help you with this.
– Go to Market Strategy:
Complete strategy plan how to engage with the right customers.
Working with a variety of partners, we can offer Vendors specific help and support packages in marketing.
-Customer Persona building
Customer Persona tells you about the ideal customers of your company.
We can help to create this + marketing testing included.
-Value proposition building
Value Proposition Building describes the bundle of products and services that create value for a specific Client segment.
We can help to create this + marketing testing included.
-Content Strategy building
Content strategy is a plan in which you use content (audio, visual, and/or written) to achieve your business goals.
It will attract your target audience at every stage of the funnel and keep them engaged even after a purchase.
We can help to create this + (Social) Media plan included for min 3 months.
-Social Media Growth
Been seen and noticed with online presence is these days important. It helps you to tap into right customers and influence (key)decisionmakers.
We can help to create this + growth amount of followers ( extra option= Community reach outs)
-Content Creation
Content is key!
As Vendor you must create the right content that your partners can use. Whether if this is a promo or product information or just to get your name out, al it has to create.
All has to resonate with the Vendor story tell and image.
Make sure YOU are in control about the content!
We can help to create content and therefore are in control about its message and value.
Content creation (text, video, newsletters, promos, storytelling)
-Press
We can help you with press-releases and press coverages
-Pipeline building
Get Marketing Qualified leads to Sales Qualified leads process.
We help to set-up a MQL to SQL process via Marketing automation.
-Partner Introductions’
Get meetings / introductions
-Full (key)Account Management local presence
As organisation you come to that point whether you must invest to set-up a own sales team or just outsource this and use specific tasks like (key)Account Management that understands local/region customs.
We help to find the right (key) Account Manager
-DevOps & testing
We help to create scalable and manageable platforms not only by designing and maintaining infrastructure, but also by offering solutions while software is developed, for those Vendors who needs to outsource this.
-Service Level Agreement creation
Wen working with other commercial parties, its advisable to provide a SLA.
To create this requires some knowledge. We can help you in this.